By Campaign Monitor
As an employee of a nonprofit, it’s likely that you have a huge stack of tasks, you’re doing many more things than you have time for, and are trying to do your best to fundraise and thank your donors. If this describes you, then email marketing might be the most valuable tool you can use to stay engaged and connected with your donors and supporters.
The Ultimate Guide to Email Marketing for Nonprofits
While email marketing is often viewed as a tool for businesses looking to pad their bottom lines, it can also be useful for those organizations where profit isn’t the goal. Nonprofit email marketing can mean getting people involved and spreading the word about your important objectives, and it can mean the difference in accomplishing those objectives or missing your mark.